An impact marketing studio

Your impact, clearly told.

Marketing and communications for B Corps, nonprofits, and mission-driven startups making life better for people and the planet. We help you find a clear, credible story and share it with the people who need to hear it.

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Who we serve

For organizations that make things better.

  1. B Corps

    Certified, or on the way. You've done the work to prove your standards. We help you talk about it with confidence and care.

  2. Nonprofits

    Established organizations with real programs and real results. We help funders, partners, and supporters see what your work makes possible.

  3. Wellness organizations

    Studios, practices, and brands built around wellbeing. We help you sound as good as you make people feel.

  4. Mission-driven startups

    Not ready for a full-time head of marketing? We build your positioning, messaging, and launch foundation so your first hire starts ahead.

Sound familiar?

You're doing important work. Explaining it shouldn't be this hard.

Most teams we meet aren't short on impact. They're short on time, clarity, and a senior person to pull it all together.

  • Your message doesn't land.

    You explain what you do. People nod politely. Then they forget.

  • Your team is stretched thin.

    Everyone is doing three jobs. No one has the time (or the title) to lead marketing.

  • Your best work goes unseen.

    You're doing great work, but the people who should hear about it (customers, funders, press) never do.

  • Everyone tells a different story.

    Your website, your pitch, and your team all describe you a little differently. People get confused, and opportunities slip by.

None of this means you're doing it wrong. It means you need a clear story, and someone to help you carry it.

Services

Three ways to work together.

Get clear. Get momentum. Get launched.

A young woman laughs and takes notes while an older gardener points to ripe tomatoes on the vine. Start here

Foundation project

Impact Story Sprint

Find the words and images for what you do and why it matters. I interview your team, the people you serve, and your partners, and capture them on camera. You leave with a story your whole team believes in and tells the same way, every time. Clear messaging and real photos make every campaign and ad dollar work harder.

What you walk away with

  • Stakeholder and customer interviews
  • Positioning and go-to-market messaging
  • Impact story bank, drawn from real people
  • Professional photography of your team and the people behind the stories
  • Boilerplate and short descriptions
  • A pitch story for investors, funders, and customers
  • A team workshop so everyone tells it the same way
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Ongoing partnership

Fractional Marketing Lead

A senior marketing leader in your corner, without a full-time hire. I set the strategy, make the calls, run the work, and bring 10+ years of judgment to the moments that matter most. Senior leadership for a fraction of a full-time hire, with real momentum in your first 90 days.

What you walk away with

  • A clear 90-day marketing plan, owned by me
  • Campaigns and content that actually ship
  • One consistent voice across your website, launches, and leadership
  • Partners and influencers who extend your reach
  • Agencies and freelancers managed and on track
  • Honest monthly results: what's working and what we'll improve next
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Launch project

Campaigns & Launches

For the moments you only get one shot at. I build the plan, shape the story, rally your team and partners, and stay with it through launch day and after, so the moment actually lands. Perfect for product launches, events, funding news, year-end giving, B Corp milestones, and impact reports.

What you walk away with

  • A launch plan and timeline
  • The story and key messages
  • Launch-ready content and announcements
  • Your team and partners aligned and ready
  • Day-of support, with professional photography
  • Real numbers on what landed, plus your next move

How it works

Simple, by design.

  1. Call

    We start with a free 30-minute call. You tell me where you are and what's in the way. I'll tell you honestly if I can help.

  2. Plan

    I come back with a short proposal: what we'll do, what you'll get, and when. No surprises.

  3. Deliver

    We get to work. You get momentum you can see, a partner in the trenches, and work you're proud to put your name on.

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Portrait of Annabel, founder of Zaha Marketing, smiling with arms crossed.

About

Hi, I'm Annabel.

I started Zaha to give purpose-led organizations the kind of senior marketing support that's usually out of reach.

For more than a decade, I've helped organizations figure out what makes them matter, and then say it in a way people remember. Nonprofits, wellness brands, global tech companies.

What I've learned is that every organization has a true story underneath it all. When you find it and tell it well, everything gets easier. Your team knows what to say. Your audience gets it. The right people find you.

I'm curious, direct, and all in. I'll ask the questions that get to the heart of things, tell you honestly what I see, and do the work right alongside you.

When you work with Zaha, you work with me. Senior thinking and execution, start to finish.

  • Positioning & messaging
  • Campaigns & launches
  • PR & media relations
  • Partnerships
  • Storytelling & content
  • Executive communications
  • Go-to-market strategy

By the numbers

  • 10+Years in marketing leadership
  • 100M+Brand impressions earned
  • 35M+Users on platforms I've marketed
  • 4Industries, from nonprofit to fintech

Brands I've worked with

  • Jotform
  • Upward Bound House
  • St. Anthony's
  • YogaSix
  • BitMobile
  • Dynadot
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Kind words

Annabel was an innately empowering and empathetic manager from day one. She fostered an environment where I knew I could be fully open and honest.

Morgan Z., Sr. Product Education Manager

If you need a strategic, smart, ray of sunshine to lead your team, look no further.

Lainie J., Enterprise Marketing Director

Resources

Guides for teams doing good work.

See all resources

Let's talk

Ready to tell your story well?

Book a free 30-minute call. Bring your questions, a messy draft, or just the problem. We'll figure out the next step together.

Book a call

Or email hello@zahamarketing.com